Privacy Policy

Last Updated: April 5, 2026

Alleyoop ("we," "us," or "our") operates the Alleyoop website (alleyoop.io) and related services. This privacy policy explains how we collect, use, store, and protect personal information when you interact with our website and services.

1. Information We Collect

Information You Provide

  • Contact information: Name, email address, phone number, company name, and other details you provide when completing forms on our website or communicating with our team.
  • Account information: Name and email address associated with your account.
  • Profile information: Profile photo you optionally upload.

Information Collected Automatically

  • Authentication data: Email address used for sign-in. We do not collect or store passwords.
  • Log data: IP address, browser type, device information, and timestamps when you access our services.
  • Session data: Cookies to maintain your authenticated session.
  • Usage data: Pages visited and interactions with our services.

Information From Third-Party Sources

2. How We Use Your Information

We collect and use information solely to provide and improve our services. Specifically, we use your information to:

  • Deliver our services: Operate our platform and fulfill our service obligations.
  • Communicate with you: Send service-related emails, respond to inquiries, and follow up on correspondence.
  • Authenticate users: Process sign-in requests securely.
  • Ensure security: Detect unauthorized access, prevent abuse, and maintain security logs.
  • Analyze and improve: Understand how our website and services are used to improve the experience.

3. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties.

We share information only with trusted service providers who assist us in operating our services, bound by confidentiality obligations. These include:

  • Email delivery providers for sending service-related communications.
  • CRM platforms for managing business relationships.
  • Analytics providers for understanding website usage (see Section 5).
  • Authentication providers for secure sign-in.

We may also disclose information when required by law, to protect our rights, or to comply with a judicial proceeding or legal process.

4. Data Security

We implement industry-standard security measures to protect your information, including:

  • Encryption: All data is transmitted over HTTPS.
  • Secure authentication: Passwordless sign-in with encrypted, single-use tokens.
  • Access control: Role-based permissions restrict data access to authorized users.
  • Security headers: Industry-standard HTTP security headers are enforced across our services.

5. Cookies and Analytics

Cookies

Our platform uses cookies for essential functionality:

  • Session cookies: Maintain your authenticated session. These are encrypted and transmitted only over HTTPS.

We do not use advertising cookies or tracking pixels within our platform.

Website Analytics

Our marketing website (alleyoop.io) uses the following analytics services:

  • Google Analytics: To understand site traffic, referral sources, and browsing patterns. You can opt out via the Google Analytics Opt-Out Browser Extension.
  • HubSpot: To analyze website interactions and manage marketing communications. You can manage your preferences through HubSpot's cookie consent tools presented on our website.

6. Data Retention

We retain personal information only for as long as necessary to provide our services and fulfill the purposes described in this policy. When information is no longer needed, it is securely deleted or anonymized.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate or incomplete information.
  • Request deletion of your personal information, subject to legal and contractual obligations.
  • Opt out of non-essential communications.

To exercise any of these rights, contact us at privacy@alleyoop.io.

8. Data Breach Notification

In the event of a data breach affecting your personal information, we will notify affected users via email within 7 business days of discovering the breach, in accordance with applicable laws.

9. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our services after changes are posted constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this privacy policy or your personal data, contact us:

Alleyoop 1 News Plaza Buffalo, New York 14203 United States

Email: privacy@alleyoop.io Phone: +1 (716) 919-6370